How I Built It

Actionable Tech Tips for Small Business Owners. On How I Built It, Joe Casabona interviews tech savvy small business owners on how they built their products, services, and processes, from idea to execution. On top of important insight into their successes and failures, you'll get actionable advice to leverage tech and help your business grow.

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Posted by How I Built It on October 17, 2021 at 11:02 pm

Why Businesses are Missing out on TikTok with Rebecca Simon

As an elder millennial, TikTok as a platform scares and upsets me. I’m not really sure how to use it to grow … Read more

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Posted by How I Built It on October 10, 2021 at 11:02 pm

Live Coaching: How and When to Monetize Your Podcast with Nathan Wrigley

It’s another live coaching call! This time I have podcaster and WordPress site builder Nathan Wrigley. We chat about how I format … Read more

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Posted by How I Built It on October 3, 2021 at 11:02 pm

Building a People First Business with Lauren Kennedy

Sometimes you know you’re destined to run your own business. You work for companies and realize that you can’t really work within … Read more

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Posted by How I Built It on September 26, 2021 at 11:02 pm

How to Create 1 Year of Content in 1 Day with Elizabeth Pampalone

Often, when it comes to launching, writing, recording, building funnels, or whatever else it is we need to do, it’s easy to … Read more

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Posted by How I Built It on September 19, 2021 at 11:02 pm

The RIGHT Way to Run Ads and Build Funnels with Jason How

Hey everybody and welcome to episode 234 of How I Built It, the podcast that offers actionable tech tips for small business … Read more

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Posted by How I Built It on September 12, 2021 at 11:02 pm

How to Get More Traffic Through Back Links and Cold Outreach with Andy Cabasso

Look. I get tons of backlinks and cold outreach every day. It’s frustrating and annoying. It’s frustrating and annoying because it’s blanket … Read more

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Posted by How I Built It on September 6, 2021 at 12:03 am

Answering YOUR Questions about Podcasting

It’s a listener questions episode! I thought it would be fun to round out the summer by answering some questions you’ve asked … Read more

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Posted by How I Built It on August 30, 2021 at 12:03 am

Live Coaching: Launching a Course & Growing a Podcast

Today’s Episode is a little bit different. See, my friend Alastair McDermott has a couple of problems he’d like to solve: launching … Read more

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Posted by How I Built It on August 22, 2021 at 11:02 pm

The Incredible Journey from Agency to Solo Business Owner with Paul Lacey

All too often, we hear only the success story. The Olympian who won the goal. The successful millionaire who launched a business … Read more

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Posted by How I Built It on August 15, 2021 at 11:02 pm

How to Improve Site Speed (and your Google Page Rank!) with Andy Schaff

Google has recently rolled out a new set of metrics to help website owners create better websites. They’re called Core Web Vitals … Read more

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